What to Wear for a Professional Headshot: A Guide for Executives & Entrepreneurs

Your professional headshot is more than just a photo—it’s a representation of your personal brand. The right outfit can make all the difference in ensuring you look polished, confident, and approachable. Whether you're a corporate executive, a small business owner, or a creative entrepreneur in the DMV area, choosing the right attire for your session will help you make the best possible impression.

Choosing the Right Colors:

Colors play a crucial role in how your headshot is perceived. Neutrals like navy, gray, and white are timeless and exude professionalism. Jewel tones such as emerald green, royal blue, and burgundy add a touch of personality without being distracting. Soft pastels can work well for a fresh and inviting look. On the other hand, it’s best to avoid overly bright colors, neon shades, or busy patterns that can compete for attention and take the focus away from your face.

Corporate vs. Personal Branding Styles:

Your wardrobe should reflect the type of headshot you’re getting:

  • Corporate Headshots: If you're in a traditional field like law, finance, or consulting, a well-fitted suit, blazer, or professional blouse is ideal. Stick to classic styles that won’t look outdated in a year or two.

  • Personal Branding Photography: Entrepreneurs, creatives, and influencers often have more flexibility to showcase their personality. Layered looks, textured fabrics, and a mix of formal and casual styles can help communicate your unique brand while still maintaining professionalism.

Grooming & Accessories:

Keep accessories simple—small earrings, a classic watch, or a subtle necklace can add polish without overwhelming your image. If you wear glasses regularly, bring a pair with non-reflective lenses. Hair and makeup should be natural and polished; for men, a fresh shave or well-groomed beard adds to a clean, professional look.

Final Tips for a Flawless Look:

  • Make sure your clothing fits well and is free of wrinkles.

  • Avoid logos or large graphics unless they are part of your brand identity.

  • Bring several outfit options to your session so you can try different looks - that’s always a lot of fun!

Choosing the right outfit doesn’t have to be stressful! I provide a wardrobe consultation with every client before their session, so you’ll feel comfortable, ready, and prepared. If you’re unsure about what to wear, let’s chat—I’d be happy to offer tailored advice to ensure you look and feel your best in front of the camera.

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Why Every Professional in DC, Maryland & Virginia Needs a Standout Headshot

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Corporate Headshot vs. Personal Branding: Which One is Right for You?